Based on the Fiat 500 Abarth World Premiere at Geneva Rinspeed has announced plans to introduce a new concept at next month's Geneva Motor Show which acknowledges that consumers are becoming more and more concerned about fuel economy and greenhouse gas emissions. Most commonly associated with high performance Porsche's and wacky concepts such as the sQuba, the company has decided to jump on the green bandwagon with their new Fiat 500 Abarth based E2. Like the BMW M5 which features a 400 hp normal mode and a 500 hp M mode, the E2 offers a similar selection system that cranks out 60 hp when "Commuting" and 160 hp when the driver hits the "Highway" button. When the commuting level is selected the car consumes about 4 liters of fuel per 100 kilometers, in highway mode fuel consumption increases to around 7 liters per 100 kilometers. According to Rinspeed's boss, Frank M. Rinderknecht, he's not a huge fan of eco-tuning but he sees the potential to tap into the market because people are becoming more concerned about the environment and fuel economy. He considers the E2 as well as the iChange to be a way to nudge the tuning business to explore new opportunities that will benefit everyone. Press Release Swiss Innovative Thinker Frank M. Rinderknecht Builds Fiat 500 with Two Energy Levels „E2" - 60 or 160 hp at the Push of a Button from Swiss Automotive Powerhouse Rinspeed What is this? It is round, small and cuddly, has eyes to fall in love with, a sexy behind - and on demand 60 or 160 hp as necessary. It is Rinspeed's answer to the fast changing requirements of the market and sociopolitical perception about the tuning industry.' Rinspeed boss Frank M. Rinderknecht hits the nail on the head: "Just like the auto industry has to adjust to the demands of a new era, tuners have to look for new ways to do business as well." The Swiss automobile visionary Rinderknecht, who has his roots in the tuning business, observes a change in people's attitude, at least in the western world: "We need an intelligent use of our fossil resources, especially of our energy". Rinspeed's creation is based on the Abarth version of the Fiat 500. Its name ‘E2' signals the fact that the nimble little Italian car is equipped with two different power levels: The 60-hp ‘Commuting' level is more than sufficient to move along with city traffic while saving energy. In this mode the ‘E2' consumes just some four liters of fuel per 100 kilometers. Outside the city, the ‘Highway' mode provides driving fun and added power for fast and safe passing. In ‘Highway' mode the engine produces 160 lively horsepower and transforms the Italian flea into a venerable hornet. Fuel consumption in ‘Highway' mode is in the neighborhood of seven liters per 100 kilometers. The energy management system of the ‘E2' is controlled by a small button in the cockpit that affects the engine electronics. Rinderknecht believes he is on the right path with his new interpretation of automobile customizing. With the ‘E2' and his concept car ‘iChange,' which is much further removed from production, he wants to nudge the automotive as well as the tuning industries in a new direction, to leave well trodden paths and creatively look for new ones: "I don't believe too much in eco tuning. Many drivers are not willing to miss out on driving fun and don't want to drive a something that announces to the world that they do without. But the number of people who want to use our energy supply responsibly not in the least because they want to protect our environment will grow quickly."
